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Research of drivers of digital transformation of the oil and gas industry

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The paper analyzes the factors influencing the innovative development of the oil and gas complex in order to identify the drivers of digital transformation. As drivers, the paper considers phenomena that directly or indirectly affect the dynamics of the introduction of digital technologies into the business processes of oil and gas companies and their digital transformation. In total, 12 factors were identified that, according to the authors, have the greatest impact on the digital transformation of the oil and gas industry. The factors were divided into four groups: economic, political, raw materials and factors of scientific and technological progress; their systematic analysis was carried out. The object of the study is the innovative development of the oil and gas industry, the subject is the factors influencing the introduction of innovative technologies. Systematization, analysis and synthesis of information are used as methods of scientific research. The study revealed that the strongest drivers are the factors of scientific and technological progress and raw materials factors that have a direct impact on the digital transformation of the industry due to the formation of challenges and new technological solutions that reduce production costs and develop new, previously unprofitable projects. Political and economic factors, on the other hand, have an ambiguous impact due to crises formed under the influence of factors that have the strongest influence on the innovation policy of companies. The results obtained can be implemented in the activities of oil and gas companies in the preparation of digital transformation strategies or to create conditions for the transformation of other sectors of the economy.

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