Integrated marketing communication as the most effective and fast promotion strategy on the market

Сборник тезисов

Конференция:СТРАТЕГИИ И ИНСТРУМЕНТЫ УПРАВЛЕНИЯ ЭКОНОМИКОЙ: отраслевой и региональный аспект

Раздел:Материалы VI Международной научно-практической конференции. Том 2

Рубрика:Инвестиции, предпринимательство, трансфер технологий

Год:2016

Integrated marketing communication as the most effective and fast promotion strategy on the market

Беняш Станислав Юрьевич, Мкртумова Анаит Аркадьевна

УДК:338.242

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Аннотация

In conditions of dynamic market and increasing competition, any company interested in reaching the attention of potential buyers. And the most efficient method of achieving this objective is the combined use of the methods of presentation of goods and tools feedback from customers, which are integrated marketing communications (IMC).

Integrated marketing communication as the most effective and fast promotion strategy on the market

Integrated marketing communication as the most effective and fast promotion strategy on the market

Аннотация

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Integrated marketing communication as the most effective and fast promotion strategy on the market

Integrated marketing communication as the most effective and fast promotion strategy on the market

Аннотация

Постоянный URL

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