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Principles of efficient management and structure of the enterprise innovation environment

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The article is devoted to the analysis of the effective development and construction of an innovation management system in an enterprise. The first section of the work describes the essence of innovation management, discusses in detail the general and special functions of innovation management, the main tasks and modern trends. The second section describes the main stages of building an innovation management system in an enterprise, analyzes the main types of organizational structures of enterprises that have implemented innovation management. The planning function in the innovation management system is also considered in more detail. The third section provides practical information on building a comprehensive innovation management system. The graphic images present various approaches to building an innovation management system in an enterprise - a process approach and building a three-dimensional model within the framework of a project approach. Innovation management today is an objective necessity for any commercial enterprise operating in the modern market. Today, an enterprise's innovations are its competitive advantages, allowing it to take a strong position in the market. There are two approaches to innovation - intra-corporate and open. Some businesses combine both approaches. To a greater extent, modern innovative technologies are associated with digitalization and the widespread dissemination of communication using the Internet. There are a large number of modern technologies through which commercial enterprises can promote their services. This includes blockchain, artificial intelligence, chat bots and other innovations. The main purpose of digital technologies is the automation and robotization of some production processes, reducing costs and expenses. Organizations implementing innovation management should choose how innovation management will be implemented in the enterprise and how the structure of the enterprise will be changed. Some enterprises single out innovation management as a separate structural unit, other enterprises implement innovation management within the framework of linear-functional or matrix interaction, and third enterprises prefer to combine both types of management. One way or another, the methods of introducing an innovation management system, changing the structure of an enterprise will depend on the individual characteristics of the organization, industry, goals and objectives of the company. As a ready-made innovation management system, the author proposed a complex system that combines the stages of the management cycle, types of innovations and legal acts.

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