Analysis of the methods of external and internal environmental management of organizations, ways to minimize greenwashing
Annotation
Economic activity has a huge impact on the environment. Enterprises contribute to the progressive degradation of existing ecosystems, pose serious threats to the biological diversity of our planet, emit dangerous pollutants and overuse existing natural resources, which can lead to their premature depletion. Therefore, in order for the countries of the world to grow and develop in a sustainable manner, there is an urgent need to minimize the negative impact of business activities, households, and society as a whole on the environment. Environmental degradation cannot be stopped only by neutralizing the pollutants produced. Today we need efficient environmentally friendly technologies and production processes, as well as organizational measures that will help create and maintain a culture within the company itself. Effective efforts to reduce our environmental impact should be undertaken by all stakeholders, including designers, engineers and managers at all stages of product preparation and creation. The concept of corporate social responsibility, understood as a voluntary process of taking into account a wide range of social and environmental problems in all types of business activities, as well as in contacts with stakeholders, is gaining popularity in Russia. The development of the concept of responsibility and sustainable development has a huge impact on the formation of pro-ecological attitudes in society. From this point of view, the application of ecological management can rightfully be considered as a concept useful for ensuring sustainable development at the micro level, i.e. at the enterprise level. This can ensure the effective implementation of the principles of sustainable development at the level of socio-economic systems, as well as individual actors involved in the changes.
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