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Semiotic approaches for building a multi-agent model of organization subject areas

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The study aims at providing a basis for designing socially oriented agents. We assume that social orien­tation in an organization is related to multi-agent inter­actions that presuppose information exchange in either dynamic (connections) or static (societal or cultural) mode on the basis of standards of different types (e.g., perception, cognition, behavior, valuation). Since "information" is a term hard to formalize, preference is given to "semiotics" that uses "signs" as its basic con­cept. The information presented as a composition of signs s analyzed at different levels including syntax, semantics, sragmatics and the social level. Starting with properties of signs at different semiotic levels a new agent model is proposed based on the principles of EDA (standing for 'Epistemic-Deontic-Axiological") to present information states of the agent and define its conceptual interaction environment. EDA-agents are proposed for describing the social behavior.

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